INILUNSAD sa Novotel Hotel sa Araneta Center, Cubao ang pakikipag-tie up ng Zee Entertainment Enterprises ng India sa Cignal TV para maipalabas ang Bollywood movies nila 24/7 sa Channel 19 na mapapanood ng 1.5M subscribers and hoping in two years time ay umabot na sila sa 2M and still counting.
Tulad ng Korean Films ay marami ring Pinoy audience ang Bollywood movies kaya naman naghanda ang Zee Entertainment ng 3,500 copies para hindi mabitin sa panonood sa loob ng 24 oras araw-araw at iba-ibang genre tulad ng song and dance, love triangles, comedy, action, romance, at iba pa.
Hindi lang iyon, malaking tulong din ito sa radio at TV voice talents dahil naka-dub sa Tagalog ang mga pelikula ng Zee Entertainment, ang leading Indian media and entertainment company based in Mumbai, Maharashtra, India. Nagsimula sila sa film production noong 1992 at may revenue na 60.2 billion INR ngayong 2016.
Inalam namin ang company profile ng Zee Entertainment Enterprises na may segment na nag-o-operate bilang content and broadcasting provider.
Content provider ang Zee Entertainment ng 38 international at over 30 domestic channels. Ang library nila ay naglalaman ng mahigit 222,703 hours of television content.
“The Company holds rights to approximately 3,820 movie titles. The Company’s brands include Zee TV, Zee Cinema, Zee Action, Zee Classic, Zee Anmol, Zee Cafe, Zee Studio, Zee Salaam, Zing, ETC Bollywood, Zee Q and Zindagi. The Company has a range of offering in the regional language domain with channels, such as Zee Marathi, Zee Talkies, Zee Bangla, Zee Bangla Cinema, Zee Telugu, Zee Kannada, Zee Tamil and Sarthak TV. It high definition offerings include Zee TV HD, Zee Cinema HD, &tv HD, Zee Studio HD, Zee Cafe HD, &pictures HD, Ten 1 HD and Ten Golf HD. The Company has operations in over 170 countries,” laman ng kanilang profile.
Kaya naniniwala kami na kasama ang Zee Entertainment sa bagong investors ng TV5 na may-ari rin ng Cignal TV.
Maa-avail ang Bollywood Films through Cignal Postpaid plan 290 at Cignal Prepaid Premium 300.
Pelikula ng mga sikat na artistang tulad nina Kunal Kapoor at Amyra Dastur ang kasama sa 3,500 movies.
Pahayag ni Cignal VP/head of channels management na si Sienna Olaso, “Cignal is happy with this partnership with Zee Entertainment. This partnership is a strong affirmation of Cignal’s commitment to provide the best Pay TV service to our loyal subscribers by providing them with world class shows and channels that cater to their diverse tastes in TV viewing.”
Kaya ano pa ang hinihintay ng mahihilig sa Bollywood movies, Bollywood na tayo! (Reggee Bonoan)