INILABAS nitong nakaraang Linggo, May 29, ni Rovilson Fernandez sa kanyang Ang Pinaka news and variety show ang list ng “Ang Pinakamabentang Kapuso Celebrity Endorsers sa GMA News TV.
Si Alden Richards ang nanguna sa list dahil sa kanyang 32 endorsements na nagawa in less than a year, na nagsimula nang magtambal sila ni Maine Mendoza sa kalyeserye ng Eat Bulaga. Number two naman si Maine Mendoza na may 29 endorsements in less than a year. At counting pa raw ang pagpasok ng bagong endorsements.
Nagbigay ng pahayag ang mga panelists kung bakit nanguna as endorser si Alden:
“Alden appeals to people in all ages and classes. Dimples niya pa lang, mabenta na siya, eh!”
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“Mayroong image si Alden na edukado, mabait at humble.”
“Alden is well-mannered, good-looking and has good values, the type of man you would want your daughter to marry.”
Nagbigay din sila ng comment tungkol kay Maine Mendoza:
“Maine can do a lot of things because of her fun and versatile character.”
“Maine has a strong fan base, making her a top-of-the-mind choice for advertisers.”
Kaya naman sa katatapos na report ni GMA Network Chairman and CEO Atty. Felipe L. Gozon sa kinita ng GMA Network, pinasalamatan niya sina Alden at Maine dahil sa pagtaas ng sales nila pagpasok ng endorsements ng phenomenal love team.
Ang iba pang Kapuso stars na Pinakamabentang Celebrity Endorsers:
Number 3 si Marian Rivera, who has the face and the body – a total package.
She is true and doesn’t pretend to be anybody. She has one of the most beautiful faces but also has a ‘palaban’ character. Her class A beauty gives her a universal appeal.
Number 4 si Solenn Heussaff, an actress, host, artista and designer.
Number 5 si Vic Sotto, being one of the most popular faces in the industry because of his longevity in the industry.
Number 6 si Heart Evangelista, despite her classy image, the masses still recognize and idolize her, making her effective in representing products.
Number 7 si Michael V who has successfully marketed himself as an endorser mostly of home products because of his mass appeal.
Number 8 si Dingdong Dantes, who has endorsed a variety of products for different brands, He has matured before the public ayes, from being a teen and now a daddy figure.
Number 9 si Ryan Agoncillo, “alam mong matalino at honest, mapagkakatiwalaan.”
Number 10 si Carla Abellana, pretty visible because of her regular shows, making her an effective endorser, famous for her commercials for shampoos ang skin-whitening products. (NORA CALDERON)
