BEIJING -- Hindi lamang Asya bagkus maging ang karatig na Africa ay magiging bahagi na rin ng pamosong ONE Championship.

Ipinahayag kahapon ng ONE ang pakikipagtambalan sa StarTimes – nakabase sa Beijing at may kapasidad para sa digital television sa sub-Saharan Africa.

“ONE Championship continues to push the boundaries of mixed martial arts (MMA) in Asia by extending our reach to fans of the sport in Africa. There is huge potential for growth in Africa and obviously in China where we have focused our efforts. The growth of the sport of MMA is one of the key factors in helping nations develop their local sporting industries and ONE is proud to lead the charge,” pahayag ni Victor Cui, Chief Executive Officer ng ONE.

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Ang pagkakaroon ng global audience ng ONE ang naging daan para mapabantog sa buong mundo ang MMA fighter na tulad nina Alain Ngalani, James Kouame, Li Kai Wen at Ma Jia Wen.

“As the most influential and fastest-growing digital TV operator in Pan-Africa, StarTimes has been dedicated to bringing exciting sports content and quality service to African audiences.

As MMA and combat sports like boxing are gaining popularity in Africa, we built our Sports Arena channel into a channel dedicated to these sports. ONE Championship will be showcased to Africa as flagship conten,” pahayag ni Madam Guo Ziqi, Vice President of StarTimes.

“Unique to ONE as compared to other MMA events, the promotion is closer to home and really connects with local fans.

ONE has a substantial number of Asian athletes including Chinese athletes who exhibit skill, honor and humility.

StarTimes is able to get a grasp on ONE Championship’s core DNA deeper. African MMA athletes are also excited to have great opportunities to be seen in action by their fans back home.

“ONE Championship is truly a world-class promotion and one of the biggest internationally. StarTimes is convinced that ONE Championship will attract a huge number of viewers in Africa. It will be a perfect platform to carry forward Chinese martial arts and bring sporting events with Chinese elements to people all over the world,” aniya.